geo
How to fix: Author credentials explicit (role / years / cert)
Why this matters
E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) directly influences whether LLMs treat a source as citable on a given topic. Visible credentials — years of experience, certifications, title — flip you from 'random blog' to 'subject-matter authority'.
Background
E-E-A-T directly influences whether LLMs treat a source as citable. Visible credentials — years of experience, certifications, title — flip you from 'random blog' to 'subject-matter authority'.
References
Google E-E-A-T guidelines · Author authority research
How to fix
Code snippet for each stack we cover. Pick the one matching your server / framework.
nginx
No server config — content addition.
apache
Same.
cloudflare
Same.
wordpress
Edit each author profile (Users → Authors). Add bio with role, years experience, credentials. Display under every post via theme template hook.
flask
Render an author bio block on each post template with role + credential + LinkedIn link.
express
Same.
rails
Same.
Verify it's working
Open any content page. Author bio should include name + role + experience claim within a few seconds of scanning.
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